Best 5 Real Estate CRM Localized in UAE

5 Top Real Estate CRM in Dubai

Best 5 Real Estate CRM Localized in UAE

In Dubai’s fast-paced real estate market, where speed, accuracy, and personalized service drive success, a real estate CRM localized in the UAE is no longer a luxury—it’s a necessity. Leading companies like EstateRay, PropHero, Behomes, and Leadrat are empowering property managers, developers, and real estate agents across the region with tailored CRM solutions. As portfolios grow and client demands rise, these platforms offer the automation, insights, and local market alignment that forward-thinking teams need to stay ahead.

Estateray NetSuite partner

EstateRay, developed by Azdan, is Dubai’s leading real estate CRM Localized in UAE powered by NetSuite — built specifically for landlords, investors, and property managers across the GCC. EstateRay replaces outdated spreadsheets with an all-in-one platform that centralizes tenant management, leasing workflows, and property performance analytics.

Key Features:

  • All-in-One CRM: Manage leads, tenants, and leasing in one unified system.

  • Centralized Dashboard: Track units, leases, payments, and communication with full visibility.

  • Automated Workflows: Streamline rent collection, maintenance, and vendor tasks.

  • Real-Time Insights: Get actionable analytics on occupancy, yields, and ROI.

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Goyzer is a Canada-based PropTech company founded in 2015, with a regional office in Dubai since 2020. Our mission is to revolutionize the real estate sector through smart automation and cutting-edge technology. By collaborating with industry professionals and conducting in-depth market research, we’ve developed tailored solutions for Developers, Property Managers, and Brokers — all delivered through a powerful real estate CRM localized in the UAE to meet the region’s unique market needs.

Key Features:

  • Diverse Approach: We adapt quickly through continuous research and client feedback to stay ahead of market needs.

  • Expert Advice: With deep PropTech expertise, we stay curious and open to new technologies.

  • Forward Thinking: Innovation drives us — we focus on what’s next, not just what’s been done.

  • Results-Oriented: Our success is defined by the measurable outcomes we deliver for our clients.

🔗 Website
🔗 LinkedIn

5 Top Real Estate CRM in Dubai

PropHero CRM is a powerful, easy-to-use platform built by real estate professionals and tech experts to help agencies streamline operations and grow their business. Designed with your success in mind, PropHero simplifies day-to-day tasks and enhances client relationships for better performance and profitability. It’s a fully featured real estate CRM localized in the UAE, tailored to meet the needs of the region’s dynamic property market.

Key Features:

  • Workflow Automation: Effortlessly manage leads, tasks, and follow-ups.

  • Client Engagement: Strengthen relationships with integrated communication tools.

  • Insightful Analytics: Make smarter decisions with real-time data and reporting.

  • All-Inclusive Pricing: One affordable plan with free setup, training, and a 7-day trial.

🔗 Website
🔗 LinkedIn

Behomes CRM is an all-in-one real estate CRM localized in UAE platform tailored for the fast-paced Dubai property market. Designed for private agents and large agencies alike, Behomes helps you close more deals through automation, direct developer access, and immersive tools. Whether you’re selling off-plan properties or managing investor presentations, our platform simplifies and accelerates every step of the sales journey.

Key Features:

  • Interactive Dubai Property Map: Access 100+ developers and 1,689+ off-plan projects.

  • Smart Sales Tools: Create 3D virtual tours, send multilingual presentations, and track leads in one place.

  • AI & Automation: Auto-post listings to portals like Property Finder, Bayut & Dubizzle with one click.

  • Global-Ready: Work in 9 languages, with support for multiple currencies and international clients.

🔗 Website
🔗 LinkedIn

Leadrat is the world’s first simplest and easiest CRM software tailored for the real estate industry. Headquartered in Bengaluru, and trusted by 1,000+ businesses globally, Leadrat is redefining B2B real estate sales with an intuitive platform that requires zero tech skills — making it accessible for professionals everywhere.

Key Features:

  • Mobile-First CRM: Access and manage leads, properties, and tasks seamlessly on the go.

  • Smart Lead Management: Capture and auto-assign leads with full tracking and instant follow-ups.

  • Property Microsites: Instantly generate personalized property pages to share with clients via WhatsApp.

  • Performance Analytics: Set goals, monitor KPIs, and optimize sales strategies with powerful insights.

🔗 Website
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In brief

Whether you’re overseeing lease renewals, tenant communications, or portfolio performance, adopting a real estate CRM localized in the UAE can be a game-changer. In our latest blog, we explore how platforms like EstateRay, Leadrat, Behomes, and PropHero are transforming real estate operations across Dubai and the GCC. These solutions go beyond basic management—offering automation, real-time analytics, and region-specific features that drive smarter decisions and scalable growth in the competitive UAE property market.

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